Category: Extensions

Every store owner struggles to expand his/her shop weight on the market. There are a variety of ways to bring this idea to life. And one of the most simple ones is enabling and using product feeds.

According to Wiki, “A product feed or product data feed is a file made up of a list of products and attributes of those products organized so that each product can be displayed, advertised or compared in a unique way. A product feed typically contains a product image, title, product identifier, marketing copy, and product attributes.”

This way, Product Feed is a great additional marketing tool and may be applied in the following channels:

Marketplaces (Amazon, eBay etc.);

Price comparison engines (Google Shopping, Shopping.com, Shopzilla, PriceGrabber etc.);

Paid search affiliates or Marketing API (Facebook, Google PLA, Amazon Product Ads etc.).

To get the most out of the abovementioned marketing channels, let’s get some basics about them.

Have you ever thought of launching your store Credits? Probably, yes. There are a few convincing pros, why you should consider starting this activity for your online shop:

Plain and fast refunds procedure.

More orders from the returning buyers.

Raising customer engagement.

Possibility to prevent fraud returns.

Save money on transaction fees.

One of the most important key indicators of any store is page speed. It’s all about performance, but why is it so vital to have your shop flying?

 

There are a few significant facts about store performance indicators and your revenue:

Abandoned Cart Rate increases, if your store performs slowly: 51% of US customers say they abandon their carts if find the shop website slow (radaware.com).

Bounce Rate grows, if page load speed exceeds 3 seconds.

Conversion Rate decreases, if page speed is more than 2 seconds (ft.com).

Revenue reduces: high cart abandonment and bounce rates are silent revenue killers!

Every Magento store owner has an amazing opportunity to run loyalty program thanks to variety of different extensions and easiness of their application. And it’s a great chance to increase returning  customers flow and buyers lifetime value. But E-commerce market is so large, fast-growing and diverse, that your store biggest challenge is running the loyalty program focused on something really important and resonating to your consumers.

Fraud Detection: Killing Extension To Save Time And Money Without Losing Customers

Which frauds can your store face with? and How to avoid any fraud orders and returns without losing money, time and legitimate customers?

These two basic questions are really vital for any store owner. Let’s get some answers!

“Retailers surveyed estimate that total annual returns will reach $260.5 billion, or 8 percent of total retail sales, with $9.1 billion of retailers’ annual returns expected to be fraudulent, or 3.5 percent of the industry’s total returns.” – National Retail Federation Report, December, 15, 2015.

Every Magento store owner or developer seeks for the perfect search solution. And this is quite logical: the more relevant and fast your customers get search results, the more orders and returning visitors your store gets!

Probably most of Magento 1 store owners experienced a sort of issues with the native search engine, like:

• insufficient search and indexing speed;
• pretty weak relevancy of search results;
• frequent empty results;
• mixed search results, regardless items availability etc.

Magento 2 search engine performance capabilities are quite better, but there’s always some space for developing.

Here’s basically why Mirasvit constantly improves its forward-thinking solution – Sphinx Search Ultimate. Since ‘Perfection is a lot of little things done right’, we decided to push your Magento store closer to its ideal bringing a lot of small, but powerful features together in our Sphinx Search. This extension can improve your store search engine with 8 innovative perfections:

Magento 2 is the next-generation ecommerce platform with lots of new features, capabilities and improvements. It will give merchants and developers a powerful toolset to create innovative ecommerce solutions. We believe it has a great future!

Magento 2 Merchant Beta has been released on July 15, 2015. Our development team is focusing now on building the new extensions for Magento 2. We are going to port most of our extensions to Magento 2 in the nearest time.

May updates have arrived! Here’s what we’ve done to make our Magento extensions better.

April updates have arrived! Here’s what we’ve done to make our Magento extensions better, much better.

We are glad to inform you on latest updates and product improvements we have provided in December 2013.