How to work with data feed at shopping channels

Google Shopping

Google Shopping allows shoppers to quickly and easily find sellers product listings on Google. Check Beginner's Guide.

How to manage attributes

Some attributes are required for all items, some are required for certain types of items (such as apparel), and others are recommended. Failure to provide a required attribute may prevent that particular item from showing up in Google Shopping results, whereas failure to provide recommended attributes may result in items showing up less frequently. Check product attribute requirements for your country: Summary of attribute requirements.
There are 3 attribute statuses:

  1. Required attribute - Not including a required attribute and correct values for each item may result in the suspension of your products.
  2. Recommended attribute - It is not mandatory to include this attribute in your feed, but including it where applicable will help improve your data quality.
  3. Not applicable - Attribute not applicable to this product category.

For more information about attributes see Products Feed Specification.

As example, there are three ways to specify attributes tax and shipping costs:

  1. Settings in the Merchant Center - The account-level settings allow merchants to make global shipping models at the account-level. Can be based on product attributes like price, shipping weight, or shipping label.

  2. Separately for each product - allows to configure through the extension settings. See How to configure XML Feed.

  3. Combination of the two - You can specify default tax and shipping information in Merchant Center, and then override those defaults for certain products by specifying the attributes below. Feed-level information always overrides account-level settings.

For more information about tax and shipping, see Tax & Shipping.

How to upload a data feed

When you uploading data feed to Google Merchant Center, you have three upload options:

  1. Direct upload (Files under 20 MB in size). Sign in to http://www.google.com/merchants, go to Data feeds link and click the Manual upload button. It can take up to 24 hours for your file details to be updated in your account.

  2. Automatically Upload (Scheduled Fetch) (Files under 1 GB in size) - The automatic upload option allows you to create an uploading schedule for your data feed hosted on your website. For more information about scheduling and server or website options, go to Submit data feeds via Automatic Upload.

  3. FTP Upload - FTP (File Transfer Protocol) allows to upload feeds through Advanced Product Feeds extension. To enable this option, you need to set up FTP settings at Google Merchant Center: Submit data feeds via FTP and set up extension FTP settings. To enable feed upload via FTP make sure that Automatically Upload (Scheduled Fetch) is disabled.

If you first time upload Google feed via Direct upload, you need to Select Feed type method - Products.
After first upload of the full Google feed, you can use Google Shopping Update feed template to update main information of the selling products by selecting upload Feed type method - Online Product Inventory Update.

For more information how to upload feeds, see Upload a data feed.

Sears

To upload products on Sears, you need to create two feeds using our pre-installed templates: Sears.com item and Sears.com Inventory.
Sears.com item feed uploads products and Sears.com Inventory updates quantity information.

Sears marketplace does not allow to use FTP/FTPS for feed upload. Therefore, to upload feeds you need to use one of the browsers plugin which allows to make API calls.
As example, you can install plugin "HttpRequester" for your browser. Open it (two arrows image in the right top browser corner) and follow steps to upload feeds:

You need to copy and paste these lines for these feeds, where your@mail.com and yourpassword - your Sears account login email and password:

For feed Sears.com item load set URL:
https://seller.marketplace.sears.com/SellerPortal/api/catalog/fbm/v18?email=your@mail.com&password=yourpassword
Browse Sears.com item generated feed, select content type - application/xml and click to the button PUT.

For feed Sears.com Inventory load set URL:
https://seller.marketplace.sears.com/SellerPortal/api/inventory/fbm-lmp/v7?email=your@mail.com&password=yourpassword
Browse Sears.com item generated feed, select content type - application/xml and click to the button PUT.

You will see response: 200 OK if feed delivery was successful.

After all templates were successfully uploaded, you can check the uploaded data at your Sears account.
Go to Products->Product Mgmt -> Browse and edit. Select all categories and click Load catalog.
To check inventory details, go to Inventory->Product Mgmt -> Browse and edit. Select all and click Browse Inventory button.

Advanced Product Feeds