Banner ads encourage you to buy certain products.
And here, it's all about a proper context and placement. To be appropriate and effective, with our Promo Banners for Magento 2, the banner's ad placed on a website has got to be associated with that niche and provide the answer to the visitor query that ended up on that website.
It's important that the banner content area of your website is utilized to the best of its ability, and here are a few steps that should be tuned-up:
- Place different types of Banners (images, text, combined) on any page.
- Specify position by creating a Placeholders. Additionally, you can specify criteria (target group) for displaying.
- Track a Banners Analytics.
This should be a good start. Refer to corresponding sections of this manual to know more.