Landing pages

A landing search page is a special search results page with a static URL, where customers are redirected based on a specific search query.

For example, consider a popular set of Samsung phones with a black coating. You can create a dedicated promotional page, such as http://store.com/black-samsung-phone.html, and associate it with the search phrase black samsung phone. When a customer searches for black samsung phone, they will be immediately redirected to the promotional page.

Additionally, this functionality supports the following logic: you can create a separate promotional page, for instance, http://store.com/black-samsung-phone.html, and associate it with the search term black samsung phone. When a customer visits this URL, the search results for black samsung phone will automatically display on the page.

All such landing pages can be managed from the System -> Search management -> Manage landing pages grid.

Select Action -> Edit to view more details about the selected landing page.

The General information group contain fields:

Query text: the key phrase that triggers the redirect to the landing page (e.g., black samsung phone)
URL key: the relative path to the landing page. For example, if the URL key is shoes/all, the full URL would be https://example/shoes/all/
Active: determines whether the redirect to the landing page is enabled or disabled
Store View: store view where these landing page will be used
Page title: allows you to override the title of the landing page with your own custom title
Description: short description for landing page
Meta keywords: meta keywords that can be used by search engines and crawlers to index the page
Meta description: a meta description that can be used by search engines and crawlers to index the page
Layout update XML: allows you to override the XML layout of the landing page