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Audience settings

This section allows you to configure the conditions under which an email will be sent. To set up the audience, navigate to Marketing -> Follow Up Email -> Manage Campaigns -> Your campaign and click on the Audience edit link.

Audience settings

Example for audience settings

Depending on the selected trigger, different attributes will be available. For example, to create conditions, you can use attributes from the following groups:

  • Store: default attributes such as store name or base URL.
  • Products: allows you to select one of the default product attributes (if available for Promo Rule Conditions in its settings) or use Product Attribute Value Comparison to select a specific product.
  • Orders: attributes related to order processing, such as:
    • Order: Status
    • Order: Total quantity of products: checks the total number of products in the order.
    • Order: Total count of products: checks the quantity of a specific product in the order.
    • Order: Updated at time (24H format): checks if the order was updated within a specified time.
    • Order: Created (days ago): checks how many days ago the order was placed. For example, Order: Created (days ago) equal to or less than 5 on the Sales / Order reached 'Complete' status event sends the email only for orders placed within the last 5 days.
    • ...
  • Follow Up Email
    • Recipient has Follow Up emails: checks if the customer has already received emails sent by the extension in a specific status.
  • Customer: attributes related to customer data:
    • Customer group
    • Customer: Email
    • Customer: Lifetime sales
    • Customer: Number of orders
    • Customer: Average sales
    • Customer: Is subscriber of newsletter
    • Customer: Newsletter subscription status
    • Customer: Number of reviews
    • Customer: Last activity (in days)
    • ...
  • Shipping address: attributes related to shipping.
    • Shipping address: City
    • Shipping address: Postcode
    • ...
note

Order: Created (days ago) counts full days only: an order placed 30 hours ago is 1 day old, and one placed 20 hours ago is 0 days old. Audience conditions are checked again when a delayed email is due, so the order is older by then. For example, with a 3-day delay and equal to or less than 7, an order placed 5 days ago is queued but canceled at send time, because it is 8 days old.