Predefined Reports

The Advanced Reports extension comes with a bunch of predefined reports that will be helpful to monitor and analyze sales data for most Magento stores.

Predefined reports are separated into groups according to their purposes:

• Sales Reports - reports based on the orders data
  • Sales Overview - general sales report. It allows you to see the number of orders, the quantity of sold products, net sales, total, discounts, and returns.
  • Orders - the report gives full information about store orders.
  • Sales By Hour - hourly sales report. You can detect the number of hours based on whether the personnel of your shop are being utilized to the maximum extent. It will allow you to plan the working hours and perform possible updates necessary for your shop.
  • Sales by Day of week - weekly sales report.
  • Sales by Customer - a report with details of sales to each customer can be found in your store. This allows you to view the required information about sales to all customers: the number of orders, refunds, and discounts, etc.
  • Sales by Customer Group - sales by Customer Group refers to the sales report generated from different user groups. Using such a tool, you can determine the extent of work efficiency with different user groups.
  • Sales by Coupon - the report allows you to gain knowledge regarding which of the coupons are most favorable in terms of sales volume, and which should be elaborated in a better way.
  • Sales by Cart Price Rules - the report shows the rules guiding the use of cart prices.
  • Sales by Tax Rate - the report contains information about the distribution of orders based on tax rates.
  • Sales by Payment Type - the report allows you to define the degree of popularity from different payment methods.
  • Sales by Geo-data - the report reflects the sales volumes in different countries achieved during a definite period.
  • New vs Returning Customers - the report allows you to compile a comparative analysis of sales by new customers (those who have just placed their first order) juxtaposed against sales by returning customers (those who have already made two or more orders)
• Product-based Reports - reports based on the sold items data
  • Product Performance - detailed information about each product's sale history: number of orders (%), ordered qty, the total amount of income, etc
  • Sales by Category - sales report by store product categories
  • Sales by Attribute - sales report by store product attributes
  • Sales by Attribute Set - sales report by store product attributes
• Customer-based Reports
  • Customers - the report contains all general information and statistics about registered customers.
• Abandoned Cart Reports - reports based on the data from abandoned carts
  • Abandoned Carts Overview - the report contains statistics on abandoned carts. Information can be grouped at different time intervals (day / week / month / quarter / year).
  • Abandoned Carts - this report contains a list of abandoned carts with information about their creation date, customer, coupon (if applied), and products.
  • Abandoned Products - contains detailed information about abandoned products, letting you identify the most frequently abandoned products.