Follow Up Email

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Trigger messages have proven to be a reliable tool of email marketing with a very high rate of response and conversion. Follow Up Email can bring up to 40% of the total income that you receive through the email distribution.

Feature Highlights

Top 5 Reasons to choose Magento Follow Up Email by Mirasvit

  • Powerful and flexible email editor

    Editing without limitations. You can include to email any block, text, order information, coupon etc

  • Analytics & insights

    Not just clicks. Our extension can track number of readers, clicks, placed orders and new reviews.

  • Flexible Rules

    Send emails only to relevant customers. You can send emails depending on purchased products, customer group, order attributes.

  • Easy to get started

    Get set up within minutes and start making your customers happy.

  • A cost-effective solution

    There are no annual or monthly fees, just purchase and use.

Some companies do not want to annoy their customers, and so distribute mailings once a month. Some companies would like to send emails to the customers much more often, but they do not have the resources to prepare high-quality emails weekly. With this extension, you will not lose the huge potential of email marketing.

The extension allows you to solve the following tasks:

  • to remind the customer of an abandoned cart (magento abandoned cart email)
  • to cross-sell based on the shopping cart or previous sales
  • to remind yourself of old customers who have not visited your site for a long time
  • to offer a discount (coupon code)
  • to remind customers to re-order (for example, if you sell consumables)
  • to wish them a birthday or other celebration
  • to automate emails with tracking information, after a change of order status New
  • to maintain good a relationship with customers, to increase their loyalty
  • to turn potential customers into buyers

Upon the occurrence of an event (making order, change of order status, abandoned cart, etc.), the extension automatically generates a chain of emails to be sent to the customer during a certain period, thereby reminding the customer of your store, their order, cart, bought products, etc. Before sending the letter, the extension analyzes the previous activity of the customer based on rules (opening letters, go to the link, making orders, number of reviews). Depending on this criteria, it can change the message chain.

Improve Conversation Rate

  • Track and send emails to visitors who abandon a checkout

    Extension tracks all shopping carts and can send follow-ups to customers or unregistered visitors who abandoned their shopping carts.

    Extension automatically captures (using ajax) a customer's name and email address on all store pages (checkout, newsletter, registration form etc)

  • Restore a customer's shopping cart just by one click with a direct link in the email

  • Auto-login customers by clicking on any link in an email

Sell more and build customer loyalty

  • Ask review (Review Reminder Email)

    After some time, the extension can automatically send ask review emails after purchase.

    Additionally you can configure mail-chain with few messages, if a customer does not place a review after the first email.

  • A winback message

    After some time, the extension can send a winback message to customers who did not visit the store.

  • A product recommendation

    Extension can send product recommendation emails based on previous customer purchases.

  • Wish customers a Happy Birthday

  • Ability to integrate coupons in email

    You can specify what shipping rule relates with email and the extension will automatically generate a unique coupon code for each email with the ability to set up an expiration date fro the coupon

Analyze the efficiency and improve your emails

With Follow-Up Email, you can easily track your email marketing performance and improve it.

  • Performance statistics for email marketing Must Have

    • Track number of placed orders or reviews by clicking on the emailed link
    • Track number of visits by clicking on the emailed link
    • Track number of readers (visitors who open emails)
  • Ability to integrate Google Analytics tracking

  • Detailed statistics by each company / trigger

For Administrators

  • Extended set of events

    Email chain can be triggered and cancelled by one of these events:

    • Customer

      • Customer Logged In
      • New customer signup
      • Customer birthday
      • Customer activity
      • Customer subscribed to newsletter
    • Order

      • Order obtained new status
      • Order obtained '###' status
    • Shopping cart

      • Abandoned Shopping Cart
      • Product price was changed
    • Wishlist

      • Product was added to Wishlist
      • Wishlist shared

    additionally you can add your own events without changing the extension

  • Flexible rules and conditions

    Ability to specify additional rules for the start and stop of a trigger:

    magento email extension
    • Customer

      • Group
      • Lifetime sales
      • Number of reviews
      • Number of orders
      • Subscription status
    • Shopping cart

      • Total quantity of products
      • Total count of products
      • Subtotal
      • Product(s)
      • Category of products
    • Order

      • Total quantity of products
      • Total count of products
      • Grand Total
      • Product(s)
      • Category of products
  • Intuitive email builder

    Extension provides wysiwyg email editor. Also, the extension includes a few common magento email templates.

  • Ability to import templates from MailChimp to Magento Follow Up Email extension

  • Ability to set the trigger’s period of activity

    magento send follow up
  • Ability to specify a delay in sending mails to days, hours, or minutes

  • Ability to specify different coupons for different items of the chain

  • Ability to display additional Related Products, Associated Products, Upsells of Products

  • Ability to view the sent mails

  • Ability to view the queue of mails to be send

  • Ability to generate email for past events

  • Ability to specify a SMTP server to send mails

  • Sandbox mode

    If sandbox mode is enabled, all mails are sent to the test email

Additional Features

  • Direct link to unsubscribe inside the email
  • Direct link to view the email inside the browser (not display correctly? View in browser)
  • Rapidly going from the mail to the store with automatic authorization
Customer Reviews 101
Write Your Own Review
Your Rating
LuckyStrike  from United States
A must-have tool for a revenue increase!
Best Automated Marketing Tool Ever
InkStoreUSA  from Cliffside Park, United States
We setup automation for marketing campaigns such as abandoned carts emails, customer birthday promotion, review requests, win-back and replenished emails. Our conversation rate increased significantly.
Getsingular  from Málaga, Spain
Great Extension
Installed also: Advanced Product Feeds M2
works as expected
Alex  from Enns, Austria
This extension does what it is supposed to do!
Excellent Product
crashraider  from Arbizu, Spain
It is an excellent tool to keep in touch with customers automatically. It allows you to configure many types of emails and gives your online marketing a boost
Works Great!
Thrive  from American Fork, United States
This extension has done everything it's promised, will be using it in Magento 2. Mirasvit has stood behind this product 100% including a free upgrade! The only issue is that it allows PHP directly in the templating engine.
Works great
Passy  from Durban, South Africa
We always buy from Mirasvit as the code is the best and the support is great too.
Increase your revenue
Jack  from Ajdovščina, Slovenia
This extension will increase your conversion rate. At least it did for me... ;)
Installed also: Advanced SEO Suite M2
Fantastic must have tool!
Izzy  from Hasselt, Netherlands
Can't work without it
Great Extension
Dan  from Rehovot, Israel
Allows easy follow up with customers under pre-defined rules using prefefined email chains. Great for both pre and after sale communication.
great service
ajebo  from Lagos, Nigeria
number 1 magento plugin provider
Very great module for contacting clients
Ard  from Dumbrava Rosie, Romania
We use the module for many follow-ups
indispensabile estensione per recuperare clienti ed ordini
giuseppe  from Bari, Italy
davvero ottima estensione, la uso e mi trovo molto bene, suggerita..!
Solid Follow Up
Scott  from Coal City, United States
Very dependable solution for closing sales on interested customers. Robust rule set.
Great for convertions
Mike  from Lemmer, Netherlands
We use the build in campagnes to get more reviews and orders. Works great
One of the best follow up extension
Motomotors  from Budapest, Hungary
Its a must have plugin
Excellent extension
Catalin  from Piteşti, Romania
Follow up email is a great extension that is working fine, like they say. Support was essential. They helped me till extension worked fine on my website. I recommand. Thank you.
непогана штука
Vadym  from Ghaziabad, India
непогана штука. Я її юзав у випадку, коли в мене людина купувала бензопилку - пропонував швиденько добрати масло і т.п. Спрацьовувало непогано. Єдиний мінус - не можна було послати листи тим, хто оформляв замовлення раніше.
Installed also: Advanced SEO Suite M2
Very Good
Amit  from Mumbai, India
Does a lot more than similar extensions on the market. I only need to see whether it captures email by ajax, and if it does that now, or in future releases, this would be absolutely top of the hill. It's great even now, for the kind of features it has (not restricted to only abandoned cart, which is a huge plus)
By far the best
Abhishek  from Korba, India
This follow-up email is by far the best marketing extension we have found till now. We have checked many follow-up emails and all those were lacking in one or another or so many features which Mirasvit has. Bang on Mirasvit, you nailed it in follow up email extension.
Love this extension
Tom  from Kenosha, United States
Extension is well put together. Love that it already comes with templates so its pretty much ready to use right away! No Problems with the extension!
Work Great
Steven  from Ontario, United States
Work Great but a little note: This module is not compatible with Quoting System. If you are using 3rd party quote system, the customer might get extra discount after quote.
works great
Brandon  from Olathe, United States
works great
Exactly functional
Joao  from Campinas, Brazil
The module works perfectly and has met all my expectations generating smart emails with very positive results!
Never been easier to make more money
Gzim  from Aabenraa, Denmark
First of all i want to say we have been trying 2 other extensions for this, but none of them performed like this one.

We used the extensions for 2 things:

To remind customers that we are taking good care of their abandoned carts and the items are waiting go home with them.

Second we use it to remind the customers to come back, with even a coupon code with x% off or a free shipping coupon. It brings back customers. The price is ridiculously low compared that you are getting a "abandoned cart" and "follow up" extension in ONE extension.
Good option in emails
Fashoop  from El Pueblito, Mexico
A very useful extension for sending emails of important events that become a sale more.

The support of mirasvit is very good and attentive, they help you at all times with doubts and to solve the problems
the Best extension
Chris  from Lake Forest, United States
easy to instacll it
Best marketing tool
Alex  from Fraga, Spain
Since we added the module to our shop the number of client reviews increased by 200%, we have used similar solutions, but no one has the value of this one.

Keep the good work!!
Very useful
Esteban  from Guargacho, Spain
I recommend it. Really easy to use and the support time was very kind and helpful.
8 for extension, 9 for professional support, missing 1 pls strive for perfection ;)
Mario  from Kwai Chung, Hong Kong
8 for extension, 9 for professional support, missing 1 please always strive for perfection ;)

Extenstion bought:
Full Page Cache 10/10 (load time from 14 sec to 5 sec)
Follow Up Email 8/10
Reward Points 8/10
Help Desk 8/10
Product Questions 7/10
Sphinx Search Ultimate 9/10
Product Labels 7/10
Awesome extension.
Roman  from Mariánské Lázně, Czechia
I love it and my customers too.
The Mirasvit support was great as always.
I feel stupid that I didn´t buy this extension before, it saves so much time and money.
Erkan  from United Kingdom
Incredible. Tried 3 different extensions similar to this. Non of them worked also technical support was terrible but this one was easy to set up didn`t even contact to tech support. Amazing extension.
Thank you guys.
Installed also: Inventory Planner M2
I love it
Thomas  from Saint-Brice-sous-Foret, France
This is a very good extension, I recommand it !
A Great Extension
Craig  from Brisbane, Australia
We have been using this extension for a long time and it has definitely helped our business.
Great extension with many features
Eliyahu  from Southfield, United States
Great extension with many features
Great extension with many features
Eliyahu  from Southfield, United States
Great extension with many features
Works great
Kacih  from Rotterdam, Netherlands
Exactly what we needed! The support team is great and very friendly staff members. The extension works out of the box.
Better than others email marketing provider
xavier  from Plelan-le-Petit, France
The best feature is :
You keep your data and you can do what you want with. You don't need to pay every month.
Thumb up.
I love this :)
Marek  from Toruń, Poland
It's great extension which give me many capabilities in selling and sending email to my clients.
The technical support is great, quickly resolve my problems.
Email follow-up
Winston  from Hampton, United States
Another solid Extension by Mirasvit! Very pleased with their work and support. Great company to work with.
Great module for automating email
Sergei  from Rotorua, New Zealand
The visual editor is fantastic. nothing like it in other modules. Works very well..
Better than competition
Matt  from Bialystok, Poland
Marvelous extension! It's working just one week and our shop and already paid for itself. The abandoned cart future worked just few hours after turning it on. Catching customer's e-mail address from any field in the shop is also perfect solution.
Decrease my bounce
Eduardo  from Salvador, Brazil
Really helps by automatizing the following up emails and decreases the soft bounce from some e-mails servers
The best
Cledson  from Petrolandia, Brazil
Woow. The best. Increase sales and reviews.
Excellent Follow Up Emails!!!
Paulo  from Uberlândia, Brazil
Hello visitors, give up searching for Supplier of Email Management module, this module Mirasvit is the best available for Magento. After we tried several others, we stopped at Mirasvit no doubt this is the best and most complete module for this purpose available for Magento. We are Customer Mirasvit from 2 years ago. Congratulations, Mirasvit is excellent.
Alex  from Falkensee, Germany
Great extension! Very happy with our choice!
Amazing, this extension pays for itself.
Michael  from Vancouver, Canada
This extension is great. If you are looking for a way to save time not having to message you site visitors after they complete actions on your site (like signing up for a newsletter, adding items to their cart, or requesting reviews), then you need this extension.
In one month this extension paid for itself.
The shopping cart reminder feature is something no online store can live without, and it can be set to send out as many emails as you want.
Could be the most useful magento extension we have added to our store.
A MUST HAVE for all Magento store owner.
Budiono  from Jakarta, Indonesia
Since I run a rental online store, I need user to upload their required document to their account. And my life will be easier if this extension can helps me to remind me if a customer upload their data! This is not their standard feature. So I asked their support Alexey Varlamov about the possibility to create a trigger relating to this needs. Before 24 hours, He sent me an update include a file that they created a new function based on my needs! Now I have trigger Customer Account Update in my store! This is above my expectation!
Good product
Vinay  from Bhubaneswar, India
Liked it very much
Great extension!
Gökhan  from Bad Vilbel, Germany
Great extension and super Support. I love this company and his extensions.
Great Product
Shabaka  from Hook, United Kingdom
Great product and company will use again.
Can't get better
Sudheer  from Mumbai, India
Mirasvit is been the best extension provider for us. They give amazing support. We have no easily setup automated marketing mails to our customers based on their behavior.
Exactly what we were looking for.
axtore  from United States
We like the way the email templates are so easy to set up. Once you have your design layout set (you can use the one supplied and drop in your logo). It is just a matter of creating the email and triggers. More importantly is the trust we have with the developer. They are quick to reply to questions (considering the time zone difference) and willing to assist. We also just bought Sphinx Search Ultimate.
This is a MUST HAVE!
Yang  from China
This is definitely a must have for EVERY Magento store. It builds customer relationships on top of the email, getting back customers who haven't visited in a while, reminding them of their abandoned cart / orders, asking for reviews or feedback, all in an automatic way. With one-time setup, I can see this extensions brings more value than any other extensions combined!
Great for collecting reviews
Mark  from Dunbar, United Kingdom
We used this extension to collect reviews from customers shortly after dispatch of their order. It works really well and is easy to configure. Just a bit of styling of the email template and we were able to retrospectively send emails to all customers who had placed an order in the last 6 months. The default email template linked to the product page but Mirasvit change the code for us so that we could direct customers to the product review page. I would definitely recommend this extension.
Amazing features
Nick  from Groningen, Netherlands
Great extension with amazing features. We can create truly awesome emails to send to our customers.
Awesome, really generates more sales
Raymond  from Mook, Netherlands
Works exactly as advertised, easy to install
Installed also: Sphinx Search Ultimate M2
Great Extension
Joseph  from Gaffney, United States
It saved so much time for us and brought more sales.
Hashid  from Bengaluru, India
Great concept from Mirasvit! I love the cart restore button which auto logs in the customer with his cart items populated. Thank you!
Installed also: Help Desk MX M2RMA M2
Works great
Bojan  from Netherlands
Just with the abandoned cart option alone, this extension proved it's worth. I love the extensive trigger options and the wysiwyg way you can design your emails in the back-end of Magento. Highly recommended!
Great extension
Ivan  from Nicosia, Cyprus
Great and easy to use extension.
Haim  from United States
If you have the time and patience to set up the proper follow up emails, you will get an unbelievable ROI.
We did it and the response and increase in sales has been amazing.
Great job by Mirasvit once again!
Fantastic job!
Filipe  from Fully, Switzerland
Really really great extension! The best for us!
Very useful
Tatsuro  from Japan
This extension grabs the name and email of customers, so you can send the abandoned cart emails to customers who stop the checkout process and don't create an account.
Great Extension
Miguel  from Hollywood, United States
I already installed and I will absolutely recommend this extension.
This will increase your seals if you do a good job with your email follow up promotion.
Great ROI
Christoph  from Altentreptow, Germany
This module had an ROI of approx. 2 days in our shop - thank you very much for this great piece of software!
Increase your sales and client loyalty
Vadim  from Bucha, Ukraine
Thanks Mirasvit for this great module! With this solution, we have received a few additional sales for a short time, this investment quickly pays for itself.
great extension
Ghio  from Lemmer, Netherlands
does what it say it does!
formally known as the email trigger suite!!
Yakesh  from Moga, India
EXCELLENT auto email responses
Great Extension, Great support.
Svilen  from Campillos, Spain
Just updated the extension. It turned out that there are a lot of core improvements since the previous version that I had, because of that I lost my settings. MIrasvit support was great again and helped me recover my setup quickly. Keep the good work.
Good extension
Jeff  from Auckland, New Zealand
It gives us an opportunity to create another touch point with customer.
Nothing short of amazing
Boluwatife  from Pueblo, United States
Great extension. Love you guys at Mirasvit for providing this!
Very complete, little technical
SN  from Netherlands
Very complete and smart setup of FUE. Good work. and
Mirasvit is great!!
Peter  from Kohlberg, Germany
We are always so glad to see the name Mirasvit when we are looking for extensions. It is a pleasure to work with their friendly support. Any problems which occure are quickly solved. Their extensions always over-exceed our expectations but are not overloaded with useless features.

The Magento Core team could learn a lot from this extension! The Analytics-tracking feature and Email Trigger work perfectly!
When creating E-Mail templates you can view changes instantly, this eases the annoying process of designing an Email. Additionally you can directly write PHP code in the template allowing you to send dynamic emails.

Our customer is happy, we're happy, everything is great!

Thank you!!!!
Good product
Mallesh  from Atlanta, United States
This product has helped to automate several of events which is helping us to increase the conversions and as well increasing the returning customers rate
Needed this!
MA  from Sutton Coldfield, United Kingdom
Needed something like this, which will send follow up emails. After installation there were some problems but mirasvit fixed them promptly.

We gave an idea to include a new feature, after implementing that it will be even better!
Very useful
Matej  from Žalec, Slovenia
We just started to use it and it looks very promising. Very useful extension!
Third time purchasing module
Anže  from Celje, Slovenia
As headline said this is the third time I'm purchasing this module and reason is that it works great and it boost our sales.
Great Extension
Neal  from Dubai, United Arab Emirates
The followup email extension works well and without any issues. The only feature I would like to see added is an option to set a trigger to not repeat for the same customer over a set period of time. Otherwise customers can end up queuing multiple abandoned cart emails.
Great Tool
altdev  from Thousand Oaks, United States
This extension works amazingly well. So far, we have only sent a few test emails, but everything works flawlessly and as expected. We found the extension configuration to be mostly intuitive and setting up a few triggered emails was easy.
I can see this as an excellent tool for driving customers back to your store.
Solid and stable extension
László  from Papa, Hungary
We have this extension now already for 1 years on our site and it has been working excellent and without any issues
Great way to retain customers and gain lost orders
David  from Saint Paul, United States
We use this extension to retain our customers, get reviews, and convince potential clients to order.
Great Extension!
albert  from Barbera Del Valles, Spain
This extension works as expected. Great costumer support.
Enterprise Features for Community Edition
Sven  from Nussloch, Germany
This extension brings Enterprise features to your Community Edition. Congratulate your customers to their birthday, requests product reviews, take care of your customers with follow up emails. Everything is well thought, good organized and easy to use because Mirasvit knows how to do it.
Great module for great price
Nastja  from Celje, Slovenia
I highly recommend buying this module because it is working really great.
Great extension
Robert  from Stabekk, Norway
Really good quality follow up email extension. Easy to use and reliable. And as always flawless support from Mirasvit team.
Works perfectly
Agnieszka  from Warsaw, Poland
Even the installation of version 1.0.1 was not straight forwards, , the support provided by Mirasvit was just perfect. All issues solved quickly and the extension works without any issues.
Xander  from United States
A must have extension. Saves alot of work! Support is excelent and fast. Recommended.
Extension really very useful and that works very well.
Pietro  from Zenson di Piave, Italy
Extension really very useful and that works very well.
We are very happy to have purchased. Technical support is excellent.
Very nice
JGH  from Groningen, Netherlands
I have installed this module for a client. It's very well put together and works great. There where some issues but the Mirasvit team fixed them in no-time.
Just what i wanted
George  from United States
excellent product!
best follow up extension you can buy
imbait  from United States
I have already bought 2 other follow up extensions from other developers.
both also have after bugfix try from support does not work with 1.8.1 on my custom store.
the developer of this plugin here were the only ones who could fix me all magento conflicts with other extensions. Support time is shorter than 24 hours.
Thanks again to Alexander :)
Absolutly great support team!!
Filipe  from United States
Miravist team is fantastic! Really! Their support is very professional and helpful! I had a special need with this extension, and they help me perfectly!
And they send you an email with all the detailed changes!

One word: PERFECT
turgay  from United States
I bought 6 modules mirasvit is absolutely no problem, all is working great, very clean code
Love the flexibility
Daniel  from United States
This extension provides exactly what we needed. It is easy to setup an email trigger and to customize your designs. I really like it.
Great product with huge potential
Lance  from United States
I love the product, the support team is quick and extremely effecient.

The product could provide more default event criteria which can allow for a wider amount of triggered campaigns. While saying that with what is there you can do quite a lot, this a definite MUST HAVE for any sort business type big or small.

Would be useful if we could have input on the development roadmap.

Good job guys
Nice Extension
dotsquaresltd  from United States
I'm using Magento C 1.8. It looks great! and provides nice support.
весьма неплохо
Vadym  from United States
в события, отменяющие цепочку писем, неплохо было бы добавить "оставление отзыва". если человек отреагирует на первое письмо, второе и третье будут сильно раздражать.
и ещё неплохо было бы добавить к условиям запуска наличие среди покупок клиента определенного товара (или одного из группы товаров).
Very professional support
Romain  from United States
the support is very good, we had an issue wi the tools, and immediately they remotely connected and resolve the issue...
Very interested
snh  from United States
Looks similar to other I have seen. ;)

But I must say some of the elements really sound interesting. And to date we have only had good and fast support from Mirasvit.
Bruno  from United States
The extension works very well, the support is great!
Solves all the problems of Magento's email!
Lifetime access to source code
Access to free support and updates for 1 year
30 days money back guarantee
One year FREE support
One year FREE updates
30 days money back guarantee
Compatible with:
Community: 1.4.1 - 1.9.4
Enterprise: 1.10 - 1.14.2
Reasons to choose Mirasvit
Client focusing and satisfaction

These are our primary. A major portion of our new clients come from referrals from our existing clients. Our professional team of developers, marketers and support staff have invested the best knowledge and experience in the field into our work, so you know you can come back to us again and again.

Remarkable support

One year free and high quality support. We go to great lengths to provide maximum satisfaction with every module you have purchased in our store. By helping you with installation, configuration, answering your every question, we do all our best to eliminate any possible problems.

Risk-free Investment

30-days money back guarantee. If you are not satisfied with our extension’s performance for any reason, we provide a full refund.

Constant improvements and upgrades

We constantly add new features to all our modules, and are always interested in hearing your opinion and implementing your suggested features in our future developments.

Comprehensive Documentation

We provide an expanded user guide for every aspect of our extension, so you can find answers for all your burning questions.

Unencrypted source code of our products

You can customize extensions according to your needs and requirements.

Usability and Performance

The Module is easy to install and upgrade, just follow our step-by-step user guide.

Safe Magento updates

No core modifications. Just use the composer or copy the extension’s files to the root directory of your store.