Automatic Related Products for Magento 2
Don't let your customers go just yet — pique their interest, and grab their attention instead! This extension assists your clients by exposing them to related products that are dynamically present and tailored to their activity.
Our smart algorithm is designed to select the best for your customers, turning up your profits.
- fully automates the process of offering related products
- has flexible settings for you to choose
- provides you with the necessary data and analytics
- enhances customer satisfaction and boosts your sales
Why do you need Related Products at all?
First of all, it is a powerful and efficient tool to increase the average bill in your online-store.
Quite often, customers tend to forget some of the items they wanted to buy. Alternatively, maybe they need a little push or small hint about possible complementary goods that may be required. By suggesting several related products, you help shoppers find what they're looking for and discover new products.
Moreover, you can offer products in a bundle pack to help your customers get a comprehensive shopping experience, thus creating a positive image for your store.
By recommending additional products to a customer, you can show them that you care, and offer them what they want to buy.
Additionally, you will have analytics available to understand the efficiency of all your product offers and adjust them.
As a result, you boost customer loyalty as well as your profits.
Where can I find a Magento 2 Related Products Block in my store?
In Magento-powered online stores, there is a special block that shows related products. These are the goods that are usually bought in tandem. The user can typically see this block on the product and category pages.
In this case, the seller's goal is to provide customers with relevant offers so that they can make additional purchases.
Offering them a product that is totally unrelated would be irritating and may draw a customer away from your online store, so one should not underestimate the proper functioning of the related product block.
What is the Related Products module capable of?
Offering related products is an efficient tool to make your customers spend more, thus growing an average bill. Magento-based online stores have the opportunity to create related products' links manually. The built-in Magento tools, however, have limited capacities.
One has to manually include related products to every item or items in your store. And, of course, manually update them again at a later time. You can only imagine how long this process would take, especially if you have hundreds or even thousands of positions.
The extension's task is to make the online store run smoothly, easily, and efficiently.
The Magento 2 Related Products extension does all these necessary tasks to cross-link the relevant products, position them correctly for customers, and provide their relevant analytics:
- impression (number of views)
- number of clicks
- number of orders
- total revenue
How will your store benefit from Automatic Related Products
- cross-selling and up-selling will enhance sales in your store
- the conversion rate will grow thanks to the tailored offers
- optimize the resources and keep your customers engaged
- get real-time analytics of your customers behavior
Why smart algorithm is so important?
Your customers' attention span is short. That is why it is extremely important to use these tiny bits of their attention wisely.
For that, you need to show your customers exactly what they may want.
The Automatic Related Products extension is "well-trained" to determine what item or items may have the greatest potential value for the client.
Moreover, the related products Magento 2 extension has built-in fine-tuning capacities for adjusting the offering algorithm. With this extension, you can use the following criteria to customize the product recommendation algorithm in the backend:
- ow the other customers behaved, i.e., which products have they bought/viewed/saved with this one
- what the customer has bought before
- how the products can be filtered, for example, goods from one category or any other attribute-based condition or rule
- how the products should be sorted: best match, bestsellers, etc
Showing related products
You can fine-tune the Related Products block. The module can show the related products in the following pages:
- product page
- category page
- shopping cart
- customer account page
Sell smarter!
The Magento 2 Auto Related Products extension provides you with enough data to adjust the module's settings and gives you the flexibility necessary to manage the store efficiently.
Seeing how your customers behave and react to the suggestions, you can fine-tune the extension and optimize your selling strategy using a wide range of extension features.
Business Value
Use the full power of your product catalog and generate additional sales!
Opportunity: Customers can be inticed into buying more when they are presented with additional related items while shopping. This helps boosting sales, increases average order amount and strengthens your relationship with shoppers.
Problem: The Default Magento 2 offers a functionality to create related products kits that requires a lot of manual work. Related products in default Magento must be assigned manually. This is a time-consuming and tedious process, which also lacks flexibility in proposing related products.
Solution: Provide customers with relevant and real offers of connected products automatically. Update the related product block without manual interventions, and correctly cross-link products with the Automatic Related Products extension.
Why do you need Related Products at all?
First of all, it is a powerful and efficient tool to increase the average bill in your online-store.
Quite often, customers forget about some of the items they initially wanted to buy.
Alternatively, maybe they need a little push or small hint about possible complementary goods that may be required.
By suggesting several related products, you help shoppers find what they're looking for and discover new products.
Moreover, you can offer products in a bundle pack to help your customers get a comprehensive shopping experience, thus creating a positive image for your store.
By recommending additional products to a customer, you can show them that you care, and offer them what they want to buy.
Additionally, you will have the right analytics available to properly understand the efficiency of all your product offers, and adjust them accordingly.
As a result, you can enjoy a boost in customer loyalty in addition to your bottom line.
Where can I find a Magento 2 Related Products Block in my store?
In Magento-powered online stores, there is a special block that shows related products. These are the goods that are usually bought in tandem. The user can typically see this block on the product and category pages.
In this case, the seller's goal is to provide customers with relevant offers so that they can make additional purchases.
Offering them a product that is totally unrelated would be irritating and may deter customers from shopping at your online store, so one should not underestimate the proper functioning of a related product block.
What is the Related Products module capable of?
Offering related products is an efficient tool to make your customers spend more, thus increasing the average bill.
Magento-based online stores have the opportunity to create related products' links manually.
The built-in Magento tools, however, have limited capacities.
One has to manually include related products to every item or group of items in your store. And, of course, one must manually update them again at a later time. You can only imagine how long this process could take, especially if you have hundreds or even thousands of positions.
The extension's task is to make the online store run smoothly, easily, and efficiently.
The Magento 2 Related Products extension does all these necessary tasks for cross-linking relevant products, positioning them correctly for customers, and providing their relevant analytics:
- impression (number of views)
- number of clicks
- number of orders
- total revenue
How your store will benefit from Automatic Related Products
.
The automatic related product extensions for magento 2 can be beneficial for a store in several ways:
- cross-selling and up-selling will enhance sales in your store
- the conversion rate will grow thanks to the tailored offers
- optimize the resources and keep your customers engaged
- get real-time analytics of your customers' behavior
Why is a smart algorithm so important?
Your customers' attention span is short. That is why it is extremely important to use these tiny bits of their attention wisely.
For that, you need to show your customers exactly what they may want.
The magento automatic related products extension is "well-trained" to determine what item or items could have the greatest potential value for the client.
Moreover, the related products magento extension has built-in fine-tuning capacities for adjusting the offering algorithm.
With this related product magento extension, you can use the following criteria to customize the product recommendation algorithm in the backend:
- how other customers behaved, i.e., which products have they bought/viewed/saved with this one
- what the customer has previously bought
- how the products can be filtered, for example, goods from one category or any other attribute-based condition or rule
- how the products should be sorted: best match, bestsellers, etc.
Showing related products
You are fully able to fine-tune the Related Products block. The module can show the related products on the following pages:
- product page
- category page
- shopping cart
- customer account page
Sell smarter!
The related product extension magento 2 provides you with enough data to adjust the module's settings and gives you the flexibility necessary to manage the store efficiently.
Seeing how your customers behave and react to the suggestions, you can fine-tune the extension and optimize your selling strategy using a wide range of extension features.
Frequently Asked Questions (FAQ)
Get answers to the most popular questions regarding the Automatic Related Products module
Does this extension use caching for blocks to ensure they are not fully loaded on each block view?
Our extension uses indexes for general rules (bought, viewed together, etc), and then based on indexes, a filter is applied based on the current product. The block generation time is fast even without a cache for stores with tens of thousands of products in their catalog. Still, cache can be applied for selected products. In this case, the block output is being served from cache and not being re-processed each time it is viewed.
Is the Automatic Related Products module compatible with the GraphQl?
Our extension is fully configured to work through GraphQl query language. By default, the GraphQl functionality is disabled in this extension. In order to enable the use of GraphQl, it is required to install an additional extension. This additional GraphQl extension is available free of charge to existing users of the Automatic Related Products module. Please contact our support to get detailed information.
Is it possible to include the content of Automatic Related Products into emails created with the Follow Up Email extension?
Unfortunately, at the moment it is not possible to integrate Automatic Related Products module with the Follow Up Email extension.
However, for a scenario when a customer visits any product page or leaves the cart and receives the follow up email, a similar output can be achieved. To include more related products in the letter, the existing functionality of the Follow Up Email extension is enough. Modify the number of related items directly in the Follow Up Email letter templates. Please contact our support to get detailed instructions.
Does the Automatic Related Products work together with the Layered Navigation module in a Magento 2 store?
Our Layered Navigation extension works only in the categories section of a Magento 2 store. The Related Products module works only on the product pages and only with the specified products according to its configuration rules. Therefore, these two extensions can't influence each other.
Is there a way this extension could automate the showing of all matching items on the product page?
The Automatic Related Products provides a flexible way to filter out products that are included in each placeholder that contains a block of related products. Simply add a filter condition at the placeholder settings to show in the related block only the products that have a common attribute, like title, weather conditions, etc.
Does the module allow you to create related product blocks on the CMS Homepage or any other CMS page?
The Related Products module is designed for the Product and Category pages, where it is possible to find some products on the page so that a block with the related items can be placed. It does not work on CMS pages.
On the CMS pages, like the Home page, there are no items, so it is not possible to determine any related products. Such a CMS page as the Checkout page is an exception since it contains items, and allows the module to find related products based on the checkout items.
What is the inventory status of products shown as related?
The Automatic Related Products module filters the product catalog of a store to display items that are currently available for sale and are in stock.
The rule of excluding out-of-stock items is hard-coded in the extension's files. In case it is required to include such items into the block of related products, it is necessary to remove the out-of-stock filter from the code. Please contact our support to get detailed instructions.
Is it possible to place two blocks of related products at the same position on the page?
It is possible to place several related product blocks in one placeholder on the webpage. However, this functionality has some limitations connected to the native Magento placeholders, and requires correct configuration in order to work as intended.
In order to correctly place several blocks in one placeholder, it is required to disable native Magento upsell, cross-sell, and related products blocks. This can be done via the Magento backend admin panel on the module's configuration page. When several blocks are placed into one native placeholder, only one block will be displayed.
While it is not possible to insert two related blocks into the same native block, this can be done for other positions that a page provides. Use the placeholder Product Page | Content Bottom to achieve the desired result. See more on the related products extension magento demo
Can CSS or the style of a related products block be modified?
You are free to modify the visual appearance of the related blocks on your web pages. There are two ways to change the visual styling of blocks.
Directly edit the style files of the Automatic Related Products module. In this way, it is possible to modify the default and "bulletproof" templates. Remember to back up your modified files before updating the extension to a new upgraded version.
Add any additional styles to the extension via the Magento backend admin panel without file modifications. Navigate to backend > Stores > Configuration > Mirasvit Extensions tab > Developer > CSS Settings > Additional CSS Styles. With this option, it is not possible to specify an individual style for each block of related products. All CSS changes will be applied for each block identically.
Please note: after each adjustment, the Magento cache should be flushed.
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