Customer Segmentation Suite for Magento 2

Customer’s segmentation is one of the main principles of marketing. It allows to use the communication channels with customers in the most effective way. Also it will decrease the financial resources for marketing.

Extension Demos
Pick a quick tutorial to learn about various aspects of this extension

Customer’s segmentation is one of the main principles of marketing. It allows to use the communication channels with customers in the most effective way. Also it will decrease the financial resources for marketing.

Feature Highlights

Segment customers based on powerful and flexible rules

Magento 2 Customer Segment extension allows you to split customers into segments according to the rules and then use this segments in the other extensions.

Customers may (can) belong to the few segments. Extension works both with registered and non-registered customers (those who placed the order without registration).

The rules can use the following data about client for segmentation:

  • Customer Attributes (e.g. gender)
  • Billing/Shipping address attributes (e.g. country, state)
  • Order Address Attributes
  • Total/Average Sales Amount
  • Number of Orders
  • Purchased Quantity
  • Status/date of the last order
  • Amount of the current shopping cart
  • Number of products in the current shopping cart
  • Number of products in Shopping Cart / Wishlist / Gift Registry
  • Products that were bought before
  • Products that were viewed before

Personalized Discounts

Extension allows to use segments in the cart price rules. Thus you can provide personalized discount to your customers based on the segment a customer belongs to.

Move customers between groups

Extension allows to move customers between different customer groups depending on the segment they belong to.

Insightful reports

Module provides the sales report for each segment

Segment Customers Preview

Quickly preview individual customers to find if they are match a specific segment or not.

Export Segment Customers

Automatically export segment's customers upon refresh completion.

Export customers to Facebook Audience.

Segment History

You can check a history of a particular segment in order to see how its quantity has changed over time.

Integration with other modules

Customer Segmentation extension has integration with the following extensions:

  • Follow Up Email - you can send different emails based on the group customer belongs to.
  • Advanced Reports - you can use segments for building different types of reports.
  • Gift Registry - you can assign customer to the segment depending on which products are in his Gift Registry.
  • Reward Points - you can use customer’s segments in the Earning and Spending reward rules.
  • Magento Newsletter - you can now use all the power of the segment's rules to partition your newsletter audience more precisely.

We’re keeping adding integrations with Magento and Mirasvit extensions. Feel free to contact us if you need the specific integration for this extension.

Use cases

  • Export .csv file with well relevant audience for Facebook ads
Screenshots
See it in action!
Pick a quick tutorial to learn about various aspects of this extension
Customer Reviews (8)
Write Your Own Review
You're reviewing:Customer Segmentation Suite for Magento 2
Your Rating
  1. Overall Satisfaction
    100 %
    Overall great extension
    HappyMagento from Nairobi, Kenya
    I wish that mirasvit will implement soon an interaction of this extension with the push notification module so that it would be possible to target customers in a more personalized way sending the targeted push notifications.
    Also bought the following extensions: Sphinx Search Ultimate Magento Advanced Reports Advanced SEO Suite Full Page Cache Magento Product Questions Extension
  2. Overall Satisfaction
    100 %
    Good
    A from Melbourne, Australia
    Good stuff
    Also bought the following extensions: Full Page Cache Help Desk MX Advanced SEO Suite Magento 2 SEO extension Help Desk MX for Magento 2
  3. Overall Satisfaction
    100 %
    Really improves conversions and builds loyalty
    Rob from Johannesburg, South Africa
    Customer Segmentation Suite enables you to really get to know your audience and create segments based on purchases and other account behaviour. Combine this with Follow Up Email to customise emails to each segment and you have one incredibly powerful email marketing platform.
    Also bought the following extensions: Advanced SEO Suite Full Page Cache Help Desk MX Store Credit and Refund Magento Extension Reward Points
  4. Overall Satisfaction
    100 %
    Essential to increase conversion rates!
    K730 from Melbourne, Australia
    Nobody appreciates random emails anymore, Customer Segmentation Suite enables you to really drill-down your audience and create segments based on purchases and other account behaviour. Combine this with Follow Up Email and you have one incredibly powerful email marketing platform.
    Also bought the following extensions: Magento Advanced Reports Follow Up Email for Magento 2 Advanced Product Feeds for Magento 2 Elastic Search Ultimate for Magento 2 Magento 2 SEO extension
  5. Overall Satisfaction
    60 %
    OK
    Scott from Wilmington, United States
    Has potential, but so far facing a lot of bugs just trying to do normal stuff. Newsletter integration for sending to segments is OK, but could use improvements like auto adding customers and guests to newsletter, etc.
    Also bought the following extensions: Fast Asynchronous Re-indexing Full Page Cache Advanced SEO Suite Elastic Search Ultimate for Magento 2 Help Desk MX
  6. Overall Satisfaction
    100 %
    Customer Segmentation Suite
    Allan from Shepperton, United Kingdom
    the extension work well and it is very useful to have this extension
  7. Overall Satisfaction
    100 %
    Customer Segmentation for Magento 2 by Mirasvit
    Milosz from East Rutherford, United States
    Customer Segmentation is very important when it comes to marketing. Mirasvit Customer Segmentation Suite for Magento 2 will help you target your customers more precisely which will drive much more sales and fewer people unsubscribing from your newsletter, more clicks to your email and it's all within your Magento 2 store! Excellent support.
    Also bought the following extensions: RMA Sphinx Search Ultimate Magento Advanced Reports Store Credit and Refund Magento Extension Reward Points
  8. Overall Satisfaction
    100 %
    Awesome
    Tom from Kenosha, United States
    I love that this integrates with their other extensions. Now I can send out follow up emails according to certain rules based on customers previous orders. Just awesome!
    Also bought the following extensions: RMA Advanced Product Feeds Magento Follow Up Extension Affiliate for Magento 2 Store Credit & Refund for Magento 2
Compatibility

The Customer Segmentation Suite for Magento 2 is compatible with:

Magento 2 Community Edition (CE) 2.1.* - 2.3.*
Magento 2 Enterprise Edition (EE) 2.1.* - 2.3.*
Magento 2 Cloud +
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Changelog

1.0.44

(2019-10-07)

Fixed

  • Issue with condition Number of orders > 0 + Complete
  • Issue with filters
  • Issue with Category conditions

1.0.43

(2019-10-02)

Fixed

  • Issue with incorrect customer segmentation
  • Issue with the last order and the last shipment conditions
  • Issue with Unknown column 'main_table.status' in 'where clause'

1.0.42

(2019-09-24)

Fixed

  • Issue with customers group changing

1.0.41

(2019-08-15)

Fixed

  • Issue with incorrect customers segmentation (number of orders 0 + date range)
  • Issue with not displaying date range in conditions
  • Issue with unavailable to set inner combinations of conditions

1.0.40

(2019-05-31)

Improvements

  • New Rule "Last Shipment Date"

Fixed

  • Export after refresh

1.0.39

(2019-05-29)

Fixed

  • Issue with group id
  • Issue with sales rules

1.0.38

(2019-05-28)

Improvements

  • Segments Comparison

1.0.37

(2019-05-16)

Improvements

  • Ability to export segment customers via cli (mirasvit:customer-segment:export)
  • Export time

Fixed

  • Issue with message-queue

1.0.36

(2019-05-08)

Improvements

  • UI
  • Customer Last Activity Rule
  • Code Refactoring

1.0.35

(2019-04-11)

Improvements

  • Segment refresh time

1.0.34

(2019-04-04)

Fixed

  • Test customer validation by email does not work for tables with prefix

1.0.33

(2019-04-02)

Fixed

  • Problem refreshing segments by cron

1.0.32

(2019-03-29)

Improvements

  • Add more meaningful error message while exporting segment customers

1.0.31

(2019-03-22)

Improvements

  • Use separate cron group for customer segment cron jobs
  • Start segment refresh process from the oldest segments

1.0.30

(2019-03-13)

Fixed

  • Issue refreshing segments through CLI and by cron [#33]()

1.0.29

(2019-03-05)

Fixed

  • Error during segment refresh through CLI

1.0.28

(2019-02-25)

Fixed

  • Segment applied to newsletter only on second save

1.0.27

(2019-02-08)

Fixed

  • Error blocking Magento installation

1.0.26

(2019-01-22)

Fixed

  • Issue with 'Newsletter Subscription' condition #28

1.0.24

(2018-12-13)

Improvements

  • Add dependencies for newsletter integration feature

1.0.23

(2018-12-13)

Features

  • Integration of Magento Newsletter with Customer Segment #26

Documentation

  • Integration with Magento Newsletter

1.0.22

(2018-11-30)

Improvements

  • M2.3 support

Fixed

  • Error refreshing segments with sales amount rule if DB tables contain prefix

1.0.21

(2018-11-12)

Fixed

  • Error while exporting segment customers without ZIP code

1.0.20

(2018-08-21)

Fixed

  • Some customers are not moved to group when multiple segments with lower priority exist

1.0.19

(2018-05-29)

Features

  • Automatically export segment customers to CSV

Documentation

  • Info about automatic data export

1.0.18

(2018-05-24)

Improvements

  • Ability to preview guest customers
  • Ability to validate SKU of order item instead of actual product

Documentation

  • CLI commands to generate segment via command line and Segment Customers Preview

1.0.17

(2018-05-23)

Features

  • Preview segment's customers

Fixed

  • Properly display conditions in segment listing
  • Properly display Size column in segment listing
  • Properly refresh guest customers

1.0.16

(2018-05-18)

Improvements

  • Refresh process improvement: add indexes

1.0.15

(2018-05-17)

Improvements

  • Increase performance of segment refresh process by cron

1.0.14

(2018-05-15)

Features

  • Console command to refresh segments

Improvements

  • Increase performance of segment refresh process for guest customers

Documentation

  • Instruction on making the product attribute available for use as the condition for customer segment rules

1.0.13

(2018-04-04)

Fixed

  • Broken styles for column 'Size'

1.0.12

(2018-03-28)

Improvements

  • Compatibility with latest version of Mirasvit Report module

Fixed

  • Correct problem with rendering customer segment edit page

1.0.11

(2018-03-01)

Fixed

  • Make extension properly work with 1.2.* version of Mirasvit Report module

1.0.10

(2018-02-26)

Fixed

  • Custom customers attributes are not validated properly

1.0.9

(2017-02-02)

Fixed

  • Fix error occurred during refreshing customer segment by cron

1.0.8

(2018-02-01)

Improvements

  • Rule Condition 'last order placed X days ago' #9

1.0.7

(2017-12-27)

Features

  • Export customer shipping/billing addresses #8
  • Reindex segment data with AJAX preview #7

1.0.6

(2017-12-12)

Features

  • Ability to export matched customers from segment

Fixed

  • Fix filter segment matched customers

1.0.5

(2017-12-01)

Fixed

  • Close segment edit page on pressing 'Save' button

1.0.4

(2017-11-20)

Improvements

  • Remove constructor from interface

1.0.3

(2017-11-01)

Documentation

  • Add basic documentation

1.0.2

(2017-09-28)

Fixed

  • Fix error during compilation

1.0.1

(2017-09-27)

Improvements

  • Compatibility with Magento 2.2

1.0.0

(2017-09-01)

Fixed

  • Fix incorrect dependency error during compilation

1.0.0-alpha6

(2017-08-11)

Fixed

  • Set correct permissions for segment tabs

1.0.0-alpha5

(2017-08-11)

Fixed

  • Fix permissions to show segment tabs 'Matched Customers' and 'History'

1.0.0-alpha4

(2017-08-10)

Improvements

  • Create schema for virtual table in friendly way

1.0.0-alpha3

(2017-06-28)

Features

  • Integration for Mirasvit Report: fast filter by customer segments for reports
  • Integration with Mirasvit Email - customer segment condition for trigger's rules
  • Integration with Mirasvit RWP - customer segment condition for rules

1.0.0-alpha1

(2017-05-15)

Features

  • Refresh Segment Data by cron and collection guest customers
  • Change customers' groups after refreshing segment data


Submodule mirasvit/module-report

1.2.27

(2017-12-07)

Fixed

  • Filters by "Customers > Products" and "Abandoned Carts > Abandoned Products" columns

1.2.26

(2017-12-06)

Fixed

  • Filter by "Products" column

1.2.25

(2017-12-05)

Fixed

  • Issue with active dimension column

1.2.24

(2017-11-30)

Fixed

  • Issue with export in Magento 2.1.8

1.2.23

(2017-11-27)

Fixed

  • Issue with "Total" value of non-numeric columns

1.2.22

(2017-11-15)

Fixed

  • Issue with export to XML

1.2.21

(2017-11-03)

Fixed

  • Properly replicate temporary tables
  • An issue with builing relations
  • Issue with finding way to join tables

1.2.20

(2017-10-30)

Fixed

  • An issue with sales overview report when customer segments used

1.2.19

(2017-10-30)

Fixed

  • Issue with export to CSV (Magento 2.1.9)

1.2.18

(2017-10-26)

Fixed

  • Issue with long replication

1.2.17

(2017-10-20)

Fixed

  • Fixed css bug
  • Compare for leap year

1.2.16

(2017-09-28)

Fixed

  • Compatibility with php 7.1.9

1.2.15

(2017-09-26)

Fixed

  • M2.2

1.2.14

(2017-09-18)

Fixed

  • Fix report email notification using 'Send Now' function

1.2.13

(2017-08-09)

Fixed

  • Conflict with other reports extensions

1.2.12

(2017-08-02)

Improvements

  • New Report Columns

1.2.11

(2017-07-19)

Fixed

  • Display option labels instead of values for dashboard widgets

1.2.10

(2017-07-12)

Fixed

  • Issue with Eav attributes

1.2.9

(2017-07-11)

Improvements

  • New Charts

1.2.8

(2017-06-21)

Fixed

  • Proper filter product details report by current product ID

1.2.7

(2017-06-21)

Improvements

  • Refactoring

1.2.6

(2017-06-01)


1.2.5

(2017-05-31)

Improvements

  • Added field to relation

1.2.4

(2017-05-15)

Fixed

  • Issue with column ordering

1.2.3

(2017-05-04)

Bugfixes

  • Fixed an issue with compound columns of type simple

Improvements

  • Changed default multiselect control to ui-select
  • Chart resizing

1.2.2

(2017-03-21)

Improvements

  • Performance

Fixed

  • Fixed an issue with join returing customers

1.2.1

(2017-03-06)

Improvements

  • Disabled wrong filters for day/hour/month/quarter/week/year

Fixed

  • Fixed an issue with table joining
  • Fixed an issue with filters
  • Issue with rounding numbers in chart

1.2.0

(2017-02-27)

Fixed

  • Minor issues
  • Fixed an issue with replication

1.1.14

(2017-01-31)

Fixed

  • Dashboard

1.1.12

(2017-01-25)

Fixed

  • Backward compatibility
  • Fixed an issue with bookmarks

1.1.11

(2017-01-20)

Fixed

  • Fixed an issue with tz

1.1.9, 1.1.10

(2017-01-13)

Fixed

  • Fixed an issue with timezones
  • Fixed an issue with dates

1.1.7, 1.1.8

(2016-12-15)

Fixed

  • Fixed an issue in toolbar
  • Fixed an issue with date filter

1.1.6

(2016-12-09)

Improvements

  • Compatibility with M2.2

1.1.5

(2016-09-27)

Fixed

  • Fixed an issue with moment js

1.1.4

(2016-09-13)

Fixed

  • Removed limit on export reports (was 1000 rows)

1.1.3

(2016-09-05)

Improvements

  • Changed product type column type

1.1.2

(2016-09-01)

Improvements

  • Added Product Type column

1.1.1

(2016-08-15)

Fixed

  • Fixed an issue with exporting

1.1.0

(2016-07-01)

Fixed

  • Rename report.xml to mreport.xsd (compatiblity with module-support)

1.0.4

(2016-06-24)

Fixed

  • Compatibility with Magento 2.1

1.0.3

(2016-05-31)

Fixed

  • Fixed an issue with currency symbol

1.0.2

(2016-05-27)

Fixed

  • Add store filter

1.0.1

(2016-05-25)

Fixed

  • Removed font-awesome

1.0.0

(2016-05-19)

Improvements

  • Export
  • Refactoring
  • Table join logic

Fixed

  • Fixed an issue with joining tables
  • Chart - multi columns

Refund Policy

All customers can request a refund during 30 days after purchase of our software, if customer think that our software is not suitable for any reason. To request refund, customer must remove all copies of our software from its store, servers, computers, email, etc and confirm by email such removal. After receiving a request we will proceed refund within 3 business days.

If request for refund is received after 30 days after purchase, it will be rejected. Cost of installation and customization services are not refundable.

Support and bug fixing

Mirasvit offers free 90 days support of all software sold on this site. Customers can report all bugs, which were found in our software. We can solve only the bugs directly related to or caused by our extension. Those bugs must be reproduced on fresh Magento installation without any 3rd party plugins. We will solve that bugs in order of our development plan. 

We don’t do any type of custom work and we have a right to reject a support request if the issue is store-specific (cannot be reproduced on the fresh Magento installation without any 3rd party plugins).

Mirasvit will not be liable to you for any damages (including any loss of profits/saving, or incidental or consequential) related to our support service caused to you, your information and your business.

Software updates

Mirasvit offers free lifetime updates if they areavaliable. Updates are limited to the Magento version branch (1.x.x or 2.x.x). Customer can download an update and install it by himself. If support period is expired, Mirasvit.com can’t solve any possible problems with our software during or after updating. Mirasvit does not guarantee that it will release updates for any product.