Magento 2 Reward Points Extension and Loyalty Program
Boost customer loyalty and engagement with our extension. Transform your shoppers into brand advocates with a rewarding loyalty program, incentivizing purchases, referrals, and social media interactions. This powerful, flexible tool is designed to drive sales, improve customer satisfaction, and elevate your brand's reach.
- Increase the retention rate
- Gain high-quality leads
- Reward customers for spending or sharing on social media
- Split the program into tiers
- Refund with reward points
- Use GraphQL, REST
Why Choose Our Reward Points Extension for Magento 2?
Our extension simplifies the creation and management of a customer loyalty program. This comprehensive solution enables you to engage, motivate, and retain customers effectively, driving increased sales and enhancing customer satisfaction.
- Customer Retention: The reward points extension allows customers to earn points for every purchase they make, incentivizing them to return and shop more to spend their expiring points.
- Customer Engagement: It rewards customers for non-purchase actions such as account registration, birthday gifts, long-time inactivity, newsletter subscription, and more, encouraging them to be more active in your store.
- Extended Reach: The reward points extension allows customers to earn points by referring friends and family and sharing your product pages on social media, expanding your store's reach and customer base.
- Order Value: It encourages customers to increase their order value with reward conditions and personalized promo messages and lets you reward customers for purchasing specific product groups.
Set Up the Reward Program the Way You Want It
The customization opportunities offered by the module are unparalleled. Its flexible Magento reward points system allows you to award customers with points for a wide variety of events. You have the freedom to decide how and when to stimulate sales by encouraging customers to use their accumulated points.
For example, you can limit the time for using the reward points, prompting the buyer to spend her earned points to avoid losing the benefits associated with them. The module will undoubtedly cater to your specific business needs.
Encourage the spending and sharing of reward points
Reward your customers for a wide array of actions on your store, such as:
- Signing up
- Placing an order
- Referring a friend
- Writing a review
- Having a birthday
- X days of inactivity
- Creating an RMA
- Subscribing to the newsletter
- Facebook share
Control how, when, and who can redeem the points
The Magento Rewards Points system also lets you thoroughly customize how customers spend their points. You can define:
- How long a particular rule will be active
- The expiration timeline for points
- The maximum number of points a customer can spend per order
- The cart attributes to which the rules apply
- The types of customers to which the rules apply
- The types of goods customers can purchase using points
Assist visitors in understanding your rewards program
You need to make sure that customers have a clear understanding of how your program works. The module provides extensive notification rules: you can control what kind of information, where and under which circumstances you plan to display it. In particular, you can display information on the cart, reward points and referrals pages. This is great if your goals are to optimize the funnel, increase the average order value, promote specific deals, among other options.
For example, should your customer add only a single product to cart, you can display: “Buy another and receive extra points”, - right on the cart page. This will encourage them to go to the checkout with more goods.
Last but not least, the module sends automatic notifications each time the customer's point balance changes. They won't have to go to your site to remember how many points they've got remaining.
Provide spontaneous rewards
Customers appreciate pleasant surprises, and you can assign points yourself to foster their loyalty. Your support team can also assign points as a form of compensation.
In addition, you can assist customers with manual point redemption.
Reward Points Loyalty Program
Given the extensive customization opportunities, the Magento 2 Loyalty Program extension is primarily limited by your imagination. Here are some ways to maximize its potential:
Increase the average order value in your store
You can stimulate the purchase of complementary products or bundles by rewarding customers with a significant number of points.
This will make your existing cross-selling setup even more efficient.
Complement your sales or entirely substitute them
Rewarding more points for certain products is very similar to having a sale with actual discounts.
However, you'll get much more out of it in the long run. The customers will have to return and buy more in order to redeem the points.
Recapture the interest
You can set a rule that rewards points to customers if they've been inactive for a long time, or you can manually reward those customers. The Magento 2 Loyalty Program will then send a balance change notification.
This creates a perfect opportunity for customers to return to your store and check how they can spend their rewards.
Motivate customers to spend reward points before expiry
You can make the points expire faster. The Reward Points Magento module will automatically notify the customers a week prior to their points' expiration date.
This will encourage customers to redeem their Magento loyalty points - and spend more.
Tiered Loyalty Program
Get people to spend even more
You can split the Magento rewards program into an unlimited number of tiers. Customers in each tier can earn a different number of points for each action, and spend a different amount of points for the same amount of money while redeeming them. You can also add unique benefits with Magento conditions and make the higher tiers more valuable. The better their benefits are, the more customers will spend to get there!
Customer tiers are valuable to you as well. They take advantage of gamification: the tier list is essentially an incomplete task, and customers will be psychologically inclined to spend more to complete it. Not only that, tiers create a hierarchy, and many customers will want to spend more in order to secure a higher status.
Referral Reward Program
Gain curated leads passively
Our Magento 2 Reward Points extension comes with a fully-featured Magento referral program at no extra cost! It can work in two ways:
Provide an incentive to recommend your store
A loyal customer is already likely to share your store to any warm lead by themselves, but it's better to give them a tangible benefit for referring someone and increase the chances of that happening.
With the Magento referral program extension, you can also reward them for the orders placed by people they refer. That way, they'll have a personal stake in directing only qualified leads to your store.
Increase their conversion rate
While the referred leads tend to be higher-quality, giving them with this referral program Magento extension an extra incentive to purchase from you will work wonders for maximizing your profits.
Excellent UX
Everything the customers need is in one place
With Reward Points in Magento 2, you get a page with all the relevant information to the account dashboard.
Customers will be able to see the ruleset, their tier, the number of points they have, and their transaction history there.
They'll also be able to refer someone via email or a URL from that page.
Guide the customers without diverting the funnel
The notifications will smoothly deliver the gist of the program's rules to customers while they're browsing your catalog and making purchases.
Powerful Analytics
Find out who the most profitable customers are
There's a complete list of point-related transactions in the admin panel. You'll be able to see how many points each buyer has earned or spent.
No transaction will ever slip through the cracks!
Analyze the entirety of the program
The reports will let you ensure you're earning more than you're losing while giving out points as well as help you fine-tune your program.
API Support
Connect the extension to other services
The Magento 2 reward points extension supports GraphQL, REST, and SOAP, so you can easily integrate your program with external software. For example, you can connect your app and let customers redeem their points on mobile. This feature is particularly used in the Magento 2 Enterprise Reward Points version.
As a feature to develop for the Mirasvit team, it would help us to have a detailed report on where the points come from when they are used for payment. This is because in accounting (in my country at lest), the points offered as a bonus to the purchase are treated differently compared to those offered on the customer's birthday, for example, or the ones offered for a recommendation.
Now we cannot know where these points come from.
Save time by starting your support request online and we'll connect you to an expert.
Can I reward my customers for the orders of their referred friends in my store?
Yes, our Magento 2 Rewards extension allows you to do that. You need to create a rewards earning rule that will give Magento 2 rewards points to the customer when their referred friend makes a new order in the Magento 2 store.
Can a loyalty program be set up for specific customer groups?
Yes, in the settings of each earning or spending rule, you can specify to which customer groups this rule should apply. Additionally, you can enable the module in the customer account only for specific customer groups via the module settings.
Is it necessary for a customer to join the loyalty program to participate in it?
Every registered customer automatically becomes a part of the loyalty program in your store. There is no need for a special registration process. However, if necessary, you can set different reward rules for various customer groups.
Can the module be configured to calculate the tier based on the total purchase amount over a defined period, rather than the sum of earned points?
Yes, in the module settings, you can configure how you would like to calculate the tier for customers.
Is it possible to configure the module to accrue points on the purchase amount after the discount is applied?
Yes, you can configure the module in a way that the number of earned points will be calculated after the applied discount.
Blog
- Oleksandr Drok
- Aug 6, 2018
- Vyacheslav Trukhmanov
- Apr 25, 2016
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