Oleksandr Drok
Head of Product at Mirasvit
Alex serves as the Head of Product at Mirasvit, where he formulates the vision for Mirasvit's extensions, carefully curates new features, and constructs the roadmap.
From the beginning, he has been a developer of numerous extensions, including Search Ultimate and Advanced Reports.
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Oleksandr Drok
- Jul 24, 2026
Claude in Your Magento Store: Not Autopilot, but an Amplifier
Claude becomes a daily tool for some store owners and gets abandoned by others. The difference is how far you learn to use it, not the model itself.
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Oleksandr Drok
- Jul 15, 2026
Magento AI Chatbot: Myth or Real Value? 3 Months of Production Data
Find out what shoppers really ask, where AI support succeeds, and what your store needs before a chatbot can work well.
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Oleksandr Drok
- Sep 9, 2025
Magento 2 Web Analytics: Select the Right Tracking Stack
See which tools to pair (GA4, Mixpanel, Hotjar, Clarity), how to read behavior, and how to build a stack that boosts conversions without guesswork.
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Oleksandr Drok
- Jan 27, 2025
E-commerce Merchandising: How to Drive Sales with Improved Product Presentation
Learn how to enhance your e-merchandising with smart Magento product sorting, dynamic categories, and a user-focused catalog layout.
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Oleksandr Drok
- Nov 19, 2024
Unmasking Fraud Patterns: How to Use Data to Combat Scam
Discover effective Magento fraud prevention strategies. Learn to identify fraud patterns, use advanced detection tools, and balance security with customer trust.
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Oleksandr Drok
- Nov 12, 2024
How We Saved 12 Hours Weekly on Magento Operations—and How You Can Too
Learn how to optimize your Magento admin workflow using Mirasvit's Backend Search and Bookmarks modules. Save time on daily operations and enhance overall efficiency.
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Oleksandr Drok
- Oct 15, 2024
Optimizing Website Performance: Mirasvit's Insights on Switching to Hyvä
We share our experience optimizing a Magento site with Hyvä. Learn how we overcame performance limitations and improved site speed, usability, and Google PageSpeed metrics.
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Oleksandr Drok
- Oct 24, 2023
Best Magento 2 One Step (One Page) Checkout Extensions
A comparison of the best Magento 2 one step (one page) checkout extensions - free and paid. Compare features, pricing, and how to choose the right module to reduce cart abandonment and lift conversions.
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Oleksandr Drok
- Oct 19, 2023
The Step-By-Step Guide for Setting up PhpStorm for Magento 2 Development
A practical guide to setting up PhpStorm as your Magento 2 IDE - from installing the Magento coding standard (phpcs/phpmd) and configuring Xdebug to the official Magento plugin, and how we set PhpStorm up at Mirasvit.
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Oleksandr Drok
- Sep 29, 2021
Introducing a new Subscription Model
Recently Adobe (Magento) announced plans to give developers the option to sell extensions using the subscription model on the Adobe Commerce Marketplace.
This is a welcome move on Adobe's part. As most ecommerce platforms nowadays work using that model - a model that offers obvious benefits to both merchants and extension developers.