Evaluate the financial efficiency of your SEO efforts by calculating the return on investment
Keywords are not enough: why your site will benefit from targeting search queries
When you're targeting keywords, it's easy to miss customers who are using search queries instead. The semantic difference between a keyword and a search query may not seem big, but it matters a lot for your success in SEO.
Read on to learn about the three types of search queries and how to target them.
Google Core Web Vitals: why you should pay more attention to user experience ratings starting May
In May, Google is launching a major update to its ranking algorithm. Core Web Vitals will become an obstacle for poor and underperforming websites, preventing them from getting a higher ranking. Learn all about what this means and how to adapt your site to the new metrics in the article
How to Prepare Your Online Store for Future Google Updates
Google releases hundreds of updates every year. Any change in Google algorithms can affect your site’s position in search results - even a tiny one.
Advanced SEO Suite: First Steps
7 Essential Rich Snippets for Your Magento 2 Store
Rich Snippets aren’t google ranking factor and doesn’t allow directly improve links positions in SERP, but they allows greatly improve CTR (click-through rate) and traffic.
Using Rich Snippet for e-commerce allows you to significantly increase the CTR in SERP and as a result attract more customers to your store.
In Magento 2 only two of six key snippers are supported, and it is obviously not enough.
How to use Meta Templates in M2 SEO Suite
SEO Meta templates are designed to automatically generate META information for catalog pages based on predefined rules.
Meta Templates can be applied for following pages: Category page (product listing), Layered navigation pages and Product pages.
It’s not a problem to manually fill meta information for few dozen products and categories. In other hand, if you have few thousand products it can be nightmare. Moreover you can’t configure meta tags for layered navigation pages, Magento 2 just doesn’t have such functionality.
Advanced SEO Suite Onboarding Checklist (Part 11): Check Redirects Management Section
Today we’re ending our Advanced SEO Suite checklist with one of the most important section: Redirects management. You’ll be able to learn more about redirect types from this article links. Let’s go!
Advanced SEO Suite Onboarding Checklist (Part 10): Check Rewrites Section
This time we’ll review Rewrites Management section in your Advanced SEO Suite M1 extension. Rewrites prevail over SEO templates, so, please, pay attention to avoid any conflicts. Let’s start!
Advanced SEO Suite Onboarding Checklist (Part 9): Check SEO Templates
This part of our checklist will help you to handle with your store SEO templates. Also, we’ll create your first sample template right here. Let’s begin!